people said “trans messaging is backfiring!” for years
then last year they said “trans messaging is working!
now it’s “trans messaging is backfiring!” again
I think we’re seeing big swings in response to incumbency and national vibes and then blaming it on issue-specific messaging?
Democrats just flipped the Omaha mayor's office with ads like this. The right-wing obsession with genitals is starting to backfire.
hey will. trans person who is also a journalist here. any chance you could possibly add a noun in there next time? you wouldn’t say “gay messaging” or “black messaging.”
we’re people. don’t dehumanize us for short-hand.
ps, the word you’re looking for in the middle there is “rights”
May 14, 2025 13:43
