This month, Airbnb will launch the first stage of its more than $200 million reinvention: a panoply of more than 10,000 vendors peddling a swath of services in 260 cities in 30 countries. It is also revitalizing an unsuccessful experiment the company began in 2016: “experiences.”
Brian Chesky Lost His Mind One Night—and Now He's Relaunching Airbnb as an Everything App
Airbnb's CEO is spending hundreds of millions to relaunch his travel company as an all-purpose service app. Fitness! Food! Microdermabrasion? A WIRED exclusive.
